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Blogging 101: Planning a Successful Blog

Blogging 101: Planning a Successful Blog

Author: DeltinaU

Category: Online Marketing/Sales Training > Social Media

Plan a successful blog by choosing by the right blogging platform, blogging style, and writing tone for your target audience while learning basic blogging technology. Blogging is an integral part of any social media strategy. Your blog becomes your own corner of the social web by helping you c...

Keywords: social media, blogging, wordpress, deltinau

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Table of Contents:

Lesson 1:
Introduction to the Course

Lesson 2:
Introduction to Blogs and RSS Feeds

Lesson 3:
Types of Blogs

Lesson 4:
Types of Bloggers and Blogging Styles

Lesson 5:
Planning a Blog and Blogging Platforms

Lesson 6:
Creating Good Web Content

Lesson 7:
Blogging Ethics and Policies

Lesson 8:
Introduction to the Essentials Course

Lesson 9:
Starting a Blog


20 0 5 3
Sue  Gaulin Sue Gaulin said:

The course was very easy to navigate and was an overall great learning opportunity.

posted almost 3 years ago
Whitney Lewis Whitney Lewis said:

I did a pretty quick run through of the Blogging 101: Planning a Successful Blog Course and found it helpful. I was able to rewind areas that I needed extra time on and fast forward through sections I knew that I already had experience in. Overall, the course was thorough and easy to follow. The teacher was relatable and she was good at giving heads up for future material.

I will definitely utilize and recommend other courses to our chamber membership. People are really starting to like this feature!

posted about 5 years ago
Shanna Schulte Shanna Schulte said:

We hosted a social media event at the Kearney Area Chamber and showed the Blogging 101: Planning a Successful Blog course to the committee. It was very easy to access and navigate through the course. The course itself was easy to understand and follow and provided valuable information. Since taking the training, several members of the committee have started a blog. We would definitely recommend this course as well as other Coggno courses.

posted about 5 years ago
Included Modules:
  • Introduction to Blogging 101

    Introduction to Blogging 101 This lesson provides a brief overview of the contents of the course.

  • Introduction to Blogs and RSS Feeds

    Introduction to Blogs and RSS Feeds In this lesson, we have a brief history of blogging, discuss what makes a blog a blog and have a short introduction to the technology behind a blog.

  • Types of Blogs

    Types of Blogs In this lesson, we compare different types of business, organizational, brand, corporate, and personal blogs.

  • Types of Bloggers and Blogging Styles

    Types of Bloggers and Blogging Styles In this lesson, we take a look at different types of bloggers from Technorati's State of the Blogosphere report, and explore blogging styles.

  • Planning a Blog and Blogging Platforms

    Planning a Blog and Blogging Platforms This lesson helps you plan your blog step by step and compares the different platforms.

  • Creating Good Web Content

    Creating Good Web Content This lesson course explores how people read online content, and shows you how to make your content easier to read and more likely to get noticed.

  • Blogging Ethics and Policies

    Blogging Ethics and Policies This lesson takes a look at ethics issues like copyright concerns, disclaimer and disclosure statements, and codes of ethics relevant to specific professions and industries.

  • Introduction to the WordPress Course

    Introduction to the WordPress Course This video presents the topics covered in the course, and explains the difference between and the self-hosted version of WordPress found at

  • Starting a WordPress Blog

    Starting a WordPress Blog In this lesson, we go through the process of getting a WordPress account, starting a blog, present an overview of the general WordPress dashboard called the "Reader,” and introduce the blogging Dashboard.

  • Icon-pdf
  • Blog Planning Worksheet

    Use this worksheet to plan your blog.

  • 68.34 KB
  • Icon-pdf
  • Blogging Resources

    Resources referenced in the course.

  • 43.45 KB