Description
When you're in sales, your objective is always to find the customer's unmet need and figure out how your product or service fills that unmet need. But what do you do when the people you're selling to are in wildly different roles, from ground-level employees to C-suite leaders? Doesn't that affect their needs? Of course it does! Which in turn affects your ability to sell to them. If you can pinpoint the different kinds of unmet needs that each customer role tends to have, your sales pitches will be better. They'll be more customized. And, ultimately, they'll be more successful. In this program, we'll discuss which unmet needs to look for, depending on the role your potential customer plays in their organization. We'll cover business-to-business sales and selling directly to consumers.
What you'll learn
In this program, we'll discuss which unmet needs to look for, depending on the role your potential customer plays in their organization. We'll cover business-to-business sales and selling directly to consumers.
HSI - Health & Safety Institute
Making the Workplace Safer and Smarter
HSI (Health & Safety Institute) is a recognized leader in Environmental, Health and Safety (EHS) and workforce development software, training, and compliance solutions.
HSI is your single-source partner for EHS, Compliance, and Professional Development solutions. HSI provides integrated e-learning content, training solutions, and cloud-based software designed to enable your business to improve safety, operations, and employee development. Across all industries, we help safety and technical managers, human resources, first responders, and operational leaders train and develop their workforce, keep workers safe, and meet regulatory and operational compliance requirements. We are a unique partner that offers a suite of cloud-based software solutions including learning management, safety management, chemical SDS management, and more, integrated with our content and training so businesses can not only monitor and manage multiple workflows in one system, but train employees via one partner.
