Courses from $19.99

|

Limited time sale ending soon

Home > Marketplace > Marketing/Sales > Sales Training > Insight Selling

Insight Selling

Insight Selling

Prime 5.0

Created by   Strategy to Revenue

Category   Marketing/Sales   >   Sales Training

Back To Shopping
Duration 60 minutes
Audience Employees and Supervisors

Description

In today environment, buyers aren't looking for your products features and benefits. They can look that up themselves. What research says they are looking for is new and valuable information — insights — that can guide their buying decisions. Finding the right one and delivering it the right way can mean the difference between a sale or no go. This topic explores 'insights', what they are, and how to use them to move the customer toward a sale.
Prerequisite: Knowing the Customer's Buying Process, Hidden Competitor

Table of Contents

Insight Selling and Why It Is So Powerful: Defines sale 'insights' and their impact on the buyer.
Insight in Action Shows examples of simple and disruptive insights and how they can change the course of a sales conversation.
Using Insight and the Customer's Buying Clock: Illustrates how where the customer is on the Buying Clock impacts the choice of insight to deliver.
Impactful Insights Gives further guidance on how to customize insights to the situation.
Insight Selling Preparation: Shows where to find the information needed to customize insights to specific buyers.
How to Deliver Your Insights Effectively: Describes what does and doesn't work when delivering sales insights.

What you'll learn

In this course, you will learn how powerfully a new, relevant thought can impact the way a buyer thinks about your product or service. The right insight at the right time can turn a resistant buyer into an enthusiastic one. The course will teach you how to identify and deliver the insights that will help you win sales. It is recommended that you complete Knowing the Customer's Buying Process and Hidden Competitor before enrolling in this course.

Languages

English

Skills you'll gain

selling sales salesperson buyer Customer buyer's perspective Insight buying decision

Details to know

Certificate
Bookmark

Insight Selling

Insight Selling 1 - Insight Selling and Why it is So Powerful
Insight Selling 1 - Insight Selling and Why it is So Powerful
Defines sale 'insights' and their impact on the buyer.
Insight Selling 2 - Insight In Action
Insight Selling 2 - Insight In Action
Shows examples of simple and disruptive insights and how they can change the course of a sales conversation.
Insight Selling 3 - Using Insight and the Customer's Buying Clock
Insight Selling 3 - Using Insight and the Customer's Buying Clock
Illustrates how where the customer is on the Buying Clock impacts the choice of insight to deliver.
Insight Selling 4 - Impactful Insights
Insight Selling 4 - Impactful Insights
Gives further guidance on how to customize insights to the situation.
Insight Selling 5 - Insight Selling Preparation
Insight Selling 5 - Insight Selling Preparation
Shows where to find the information needed to customize insights to specific buyers.
Insight Selling 6 - How to Deliver Your Insights Effectively
Insight Selling 6 - How to Deliver Your Insights Effectively
Describes what does and doesn't work when delivering sales insights.

Strategy to Revenue

We’re an experienced group of sales and marketing leaders, and education and coaching stalwarts. We’ve all held senior positions at global corporations, or rolled up our sleeves to turn start-ups into successful international businesses, and in many cases we’ve done both.
Price per license
$19.95
No. of licenses
Total
$19.95
Get Bulk Pricing
30-Day Money Back Guarantee Full Lifetime Access

Or

Get Coggno Prime Now

Syndication Option

Resold modules appear on your website. You earn syndication share from each purchase. Contact Coggno to learn more on how to embed your own Portable Webshop in your website.

Resell

Sale Share: $5.99

to be added

Courses Handpicked for you

Prime
Marketing/Sales
Gaining Consensus

56+ Users

$14.95

by Strategy to Revenue

Subscribe to Prime
Prime
Marketing/Sales
Knowing the Customer's Buying Process

113+ Users

$14.95

by Strategy to Revenue

Subscribe to Prime
Prime
Marketing/Sales
Good and Bad Meetings

84+ Users

$9.95

by Strategy to Revenue

Subscribe to Prime
Prime
Marketing/Sales
Being a Value Creator

103+ Users

$19.95

by Strategy to Revenue

Subscribe to Prime
Prime
Marketing/Sales
Emotional Intelligence

235+ Users

$19.95

by Strategy to Revenue

Subscribe to Prime
Prime
Marketing/Sales
Having Difficult Customer Conversations

250+ Users

$19.95

by Strategy to Revenue

Subscribe to Prime
5 Course rating 0 ratings