How to Use Facebook Advertising to Grow Your Business
Last Updated 10/2023
English
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7h 30 min! Run Time
7h 30 min! Run Time
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Employees
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Certificate
of Completion
of Completion
Description
Your customers are on Facebook and Instagram every day. This course shows how to advertise to them effectively, even with no prior marketing experience.
What this course covers:
- Creating custom audiences and lookalike audiences
- Setting up custom conversions and the Facebook pixel
- Building, structuring and running Facebook ads step by step
- Facebook advertising policies and requesting reviews on rejected ads
- Scaling ads and running Instagram campaigns that reach customers
For business owners and marketers who want to master the platform and reach more customers.
System Requirements
See System Requirements in the Coggno Knowledge Base
Author
Stone River Elearning specializes in Professional Development and Business Skills training, with a strong emphasis on IT & Software Development. Their catalog spans programming, data science, IT certifications, and design, while also covering leadership and communication. Courses are structured for learners at all levels, from beginner to advanced professionals. The training helps individuals gain high-demand skills to advance careers and supports corporate learning initiatives. Stone River is trusted worldwide for its practical and accessible digital learning solutions.
How to Use Facebook Advertising to Grow Your Business
Frequently Asked Questions
This course is designed for employees who need to complete How to Use Facebook Advertising to Grow Your Business training
Yes. This course is designed to meet applicable federal requirements and commonly mandated state standards. Always confirm specific state or industry requirements with your local regulations.
The course takes approximately 450 minutes to complete and can be paused and resumed at any time.
Yes. Learners receive a downloadable certificate upon successful completion, which can be used for compliance records and audits.
Yes. You can assign this course to individuals or groups using Coggno’s LMS, or purchase multiple seats for your team.
Yes. This course can be exported for delivery in most learning management systems (SCORM compatible).
Yes. The course is fully self-paced and available 24/7.
Yes. This course includes a knowledge check to reinforce learning and verify completion.
Learners have lifetime access from the date of purchase.
Yes. A preview is available so you can review the course format and content before purchasing.
Yes. Content is reviewed and updated as regulations and best practices change.
Yes. This course is available for free with an active Prime Subscription.
Yes. Refund requests can be submitted within 30 days of purchase.
Everyone is on Facebook and Instagram. Everyone.
Your customers? They're on Facebook and Instagram...all day long.
Therefore, if you're not advertising your Business effectively on these platforms, you're slowly becoming obsolete (and you might not realize it until it's too late).
By learning how to use Facebook Advertising to grow your Business, you can ensure the health and profit of your business for the foreseeable future...and beyond that.
I invite you to enroll in my Facebook Ads training today. There's really no "slick sales pitch" here because I know the information will stand on it's own two feet and I know it can genuinely help you.
I welcome you to try the Course and test out the info for yourself...and hey, if for whatever reason you're not completely satisfied, remember there's a full 30 day money back guarantee.
This Course will document everything I know about Facebook Ads and Facebook Marketing, and how I grow my Business with them. You don't need to have any experience at all with Advertising or Marketing (or anything like it) to get results with this Course.
If you're interested in learning how to get more customers on the #1 Ad platform in the world, this Course will 100% help you do that. Enroll today.
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What you'll learn in this comprehensive Facebook Ads Training:
How to Create Custom Audiences and Lookalike Audiences
How to Setup a Custom Conversion
How to Setup and Run a Facebook Ad [Full Detailed Walk Through]
Using Multiple Ad Creatives
The Different Levels of Your Ads
How to Structure Your Ad Account
Filtering Your Ads Manager and Customizing Your Information
Everything You Need to Know about Facebook Advertising Policies
Requesting Reviews on Ads that Get Rejected
Why You Should Never Overcomplicate Your Ads
How to Build Trust with the Facebook Ad Algorithm
Minimum Recommended Test Time and Minimum Recommend Budget for an Ad
What is a Pixel and What's it's Purpose for Advertising
How to Setup Your Facebook Pixel in Ads Manager
2 Simple Optimizations that Will Make Your Ads More Profitable
Including and Excluding Certain Groups and Locations
Using the Analytics from Your Pixels and Your Pages to Run More Profitable Ads
Using the Audience Insights Data to Your Advantage
Using Your Ad Charts to Optimize Your Ads
The Secret to Scaling Up Your Facebook Ads [Sideways Scaling]
Scaling Your Ads Across Countries
The Best Ad Placements for Your Ads Specifically
Spying on Your Competitors and Modeling their Successful Ads with Page Transparency
How to Master the Bias of the Facebook Advertising Algorithm
Facebook Algorithm Engagement Bias
Facebook Advertising Secret - People Don't Like Ads
Lexical Analysis to Improve Your Ad Copy
Graphical Analysis for the Pictures and Creatives in Your Ads
The Financial Bias of the Facebook Algorithm
Consistency Bias of the Facebook Algorithm
The top PPC advertising strategies of success Facebook marketing experts
How to run Instagram ads successfully and make sure your Instagram advertising campaigns reach potential customers
Proven Instagram marketing strategies that actually work
Proven Facebook marketing strategies that actually work
and much much more with a ton of bonus sections to improve your Facebook Ads!
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Enroll in How to Use Facebook Advertising to Grow Your Business today! See you in there...
Who this course is for: