Description
This is a 9-slide PowerPoint.
Created by Bruce Henderson of the Boston Consulting Group (BCG), the BCG Growth-Share Matrix business framework is used to help an organization analyze and make strategic decisions around its business units, product lines, or individual products.
This document explains the framework in detail. Topics include:
- quadrant definitions
- analysis steps/process
- examples
- template
- tips
What you'll learn
Help an organization analyze and make strategic decisions around its business units, product lines, or individual products.
System Requirements
High speed Internet and computer speakers.
Mobile Ready: Yes
Supported Browsers: Safari; Chrome; Microsoft Edge; Firefox; Microsoft Edge; Internet Explorer 11
Flevy
What Is Flevy?
Flevy develops management training guides of the same caliber as those produced by top-tier management consulting firms, like McKinsey, Bain, Accenture, BCG, and Deloitte. In fact, our authors include ex-consultants from all these firms. Most of our materials were developed by seasoned executives and consultants with 20+ years of experience.
This is a 9-slide PowerPoint.
Created by Bruce Henderson of the Boston Consulting Group (BCG), the BCG Growth-Share Matrix business framework is used to help an organization analyze and make strategic decisions around its business units, product lines, or individual products.
This document explains the framework in detail. Topics include: